The refreshed brand embodies Brewer’s dedication to exceeding expectations for safety, performance, versatility, and durability across its product lines. With a bold yet approachable design, the new identity represents the company’s deep commitment to supporting providers and patients alike through innovative, ergonomic solutions.
A Logo That Tells a Story
At the heart of the rebrand is a new logo that highlights Brewer’s legacy and vision for the future. The subtle “B” in the brand mark nods to the company’s flagship product, the Access High-Low exam table, a symbol of Brewer’s leadership in clinical innovation. The design also reflects Brewer’s forward-thinking spirit and its core focus on creating solutions that empower healthcare providers and enhance the patient experience.
The accompanying wordmark balances expertise and approachability, with a unique “W” that symbolizes the strong partnerships Brewer fosters with its customers and channel partners. Together, these elements create a cohesive identity that reflects the company’s premium offerings and unwavering dedication to best-in-class quality and design.
More Than a New Look
Brewer’s rebrand goes beyond visuals, aligning the company’s identity with the quality and experience of its products. From the unmatched level of service Brewer has become known for to the care and consideration in its award-winning and innovative designs, the new brand reaffirms the company’s mission to play an integral role in the healthcare continuum.
“Our new brand is bolder, with visuals that reflect the premium quality and performance of our products,” said Paul Siepmann, the CEO of Brewer. “This isn’t just a new look—it’s a commitment to innovation and excellence that resonates through everything we do. We are proud to share this fresh identity with our employees, partners, and customers as we continue driving healthcare forward.”
A Future-Focused Vision
Brewer’s rebrand positions it for the future while honoring its legacy. The updated identity reinforces its role as a trusted partner to healthcare providers, offering solutions designed to improve workflows, enhance comfort, and deliver exceptional results.
Explore the New Brewer Brand
Brewer invites its partners and customers to experience the new brand at brewercompany.com. Additionally, you can find Brewer’s dental, optical and industrial seating at brewerseating.com. With a fresh look and a renewed focus, Brewer continues to set the standard for excellence in the healthcare industry.
Media Contact
Lucas Lauderback, Brewer Company, 1 2622519530, [email protected], brewercompany.com
SOURCE Brewer Company
